AT&T Stadium is more than the home of the Dallas Cowboys, it’s a world of facts and figures about the world’s largest domed structure, an art museum, a classroom. The things you can do inside AT&T Stadium are endless, and with AT&T Stadium Tours, you can experience them all.
NEW! The Dallas Cowboys have unveiled the latest and greatest addition to tours at AT&T Stadium in Arlington and at The Star in Frisco! The new exhibit is an interactive technology-driven hologram featuring Dallas Cowboys’ Hall of Fame Owner, President and General Manager Jerry Jones.
Get a peek behind the curtain and into the fascinating life of Jerry Jones. In partnership with AT&T and with a focus on innovative fan experience, this interactive technology gives tourgoers the opportunity to ask Mr. Jones a variety of questions ranging from his early life and upbringing, to his collegiate football playing days at Arkansas, early business ventures, and his time as the team’s Owner, President and General Manager. The hologram consists of countless possible responses generated by AI technology that’s designed to deliver an experience similar to a real-life conversation with Jerry Jones. Ask away!
At this time, Meet Jerry Jones – An Interactive Experience is available at AT&T Stadium and The Star as part of the Owner’s Experience Tour or through a private group tour.
AT&T Stadium is more than the home of the Dallas Cowboys, it’s a world of facts and figures about the world’s largest domed structure, an art museum, a classroom. The things you can do inside AT&T Stadium are endless, and with AT&T Stadium Tours, you can experience them all.
AT&T Stadium offers tours that will appeal to people of all interests and ages, and tours are available daily. Take an afternoon to throw the ball on the field or admire the works of art displayed throughout the stadium. With AT&T Stadium Tours, there is something for everyone.
AT&T Stadium will continue to implement a series of health and sanitization policies and procedures and are observing guidelines from the CDC and public health officials.
Rally Days give NFL fans an experience of a lifetime the day prior to Cowboys home games. Enjoy activities on the same field that both teams will play on the next day, get a behind the scenes tour of AT&T Stadium and so much more.
With small group sizes and additional tour stops, the VIP Guided Tour is the ultimate AT&T Stadium tour experience. Our knowledgeable tour guides will ensure you leave AT&T Stadium with a wealth of facts & figures.
Expect stops at some of the most exclusive areas inside AT&T Stadium, while being led by our experienced tour guides. This tour brings something new to the fan who has seen it all, and the guest who does not want to miss a thing. In addition, fans will get to see our newest tour attraction, Meet Jerry Jones – An Interactive Experience.
Self-Guided Tours give fans access to the most popular areas of AT&T Stadium. Self-Guided Tours are available on Saturday and Sunday when the field is in place.
AT&T Stadium offers the world’s largest lesson plan. Let AT&T Stadium do the teaching as students have an educational experience of a lifetime.
One of the most unique features of AT&T Stadium is its collection of museum-quality contemporary art, which wonderfully enhances the iconic architecture of the building. Art enthusiasts and sports fans alike can expect to be dramatically impressed by the intellectually penetrating works of these esteemed artists.